Ship WhatsApp Cloud API to production

Your app needs to send a PDF to a customer on WhatsApp. You read the Meta docs, they look short, so you block an afternoon. Four days later you have three WhatsApp Business Accounts, a phone number stuck in a state nobody documents, and messages that return HTTP 200 and never arrive, with no error … Read more

Bringing our media AI home

In this post I describe how I create a on-premise solution to handle with videos that needs scenes segmented, faces identified, subtitles generated, thumbnails picked, metadata pulled into the catalog. This post is about how we stopped trying to win that math with people and started winning it with our own AI. TL;DR: How SOFA … Read more

Learning to Learn

You hit a concept you do not understand, paste it into an AI, read the clean answer, nod, and move on. Twenty minutes later you cannot reproduce a single line of it. The explanation was right there, perfectly worded, and somehow none of it stuck. That is because you did not learn it. You rented … Read more